Expressing your desire for entrepreneurship 15 years ago would have created laughter and an assumption you’re crazy…
The tables have turned, and entrepreneurship has become one of the most respected and intelligent paths to take. It’s saved our economy and continues to move our culture forward.
Dream “jobs” are disappearing fast, while creating your ideal opportunity is the new normal. A lot of people are getting into entrepreneurship with a blurred perspective. They think all they need is passion and work ethic. Those people are in for a rough ride, unless they learn these simple yet powerful tactics.
I. A Powerful “Why”
Realize that no matter where you are right now, you can always take it up a notch.
Your possibilities are endless when you strengthen your why and come up with enough compelling reasons. The goal is to create a why so strong that it pulls you through any challenge, all doubters, and even your own limitations.
In my opinion, a big portion of our society doesn’t have enough strong reasons for building a world-class life. Settling for mediocrity is becoming the society norm. If you don’t like or enjoy what you do then re-evaluate why you’re doing it.
Immediately create an action plan around what you want to do, and who you should connect with that will help you get there. We’re in an economy that now welcomes the entrepreneur, and has made it easy to design your ideal future. It just takes compelling reasons, clear intentions, and the right guidance.
When you don’t have enough reasons for why you do what you do you’ll give up and settle, and that is the worst thing on earth.
II. The Un-Required Work
While at a very high level mastermind meeting in LA earlier this summer, I got a chance to connect with the LA Clippers assistant coach, Kevin Eastman. His wisdom was exceptional, and his many years of experience in the NBA gave me a sharpened perspective.
When asked what separated the good players from the superstars he shared “They do the work that’s un-required.”
These days people want praise and recognition for doing what’s required of them, and what everybody else does. Everybody wakes up early, everybody works extra hours, everybody has passion.
What can you do that others aren’t willing to do? It’s often said you work 9 – 5 for survival, everything after is the real investment in your future. [Read more…]






The majority of people are in the middle class group, as that is the way most of us are raised. That is the way the school system works, and it is not a good thing. In school, we are taught to think like the middle class. It is a general system built for the masses, and created for the world that we lived in decades ago. Without outside training or mentors, young professionals are not prepared to live a life that takes them out of this crowd.

He is one of my mentors and coaches, and he has been a big inspiration for me to also step out and live my exact version of a kickass life. And I know this interview will inspire you to live yours as well!
The great opportunity with

JV Crum III, the author of
How to